Small business need a partner to help them grow overseas, and FedEx wants to be this partner. A simple, but powerful way to show small business getting closer to the markets they want to reach, through FedEx.
Dell XPS 13 Print and Guerrilla campaign
Client: Dell Media: Print/Digital/Guerrila Market: Mexico Creative Director: Noel Artilles/Fernando Iglesias Art Director: Eli Ferrer / Pablo Soria Copywriter: Alex Luna The story: To launch the XPS 13 in Mexico, the Ultrabook that was Dell’s flagship model in 2012, we transcreated several different Print, TV and OOH material, and the team and we proposed a guerrilla initiative. All commercials for this campaign must … Read More
Dell – The world inspires you, inspire it back integrated campaign
As a Christmas promotion for Dell, we developed an interactive campaign based on the global brand campaign that revolved around inspiration. So we developed a campaign that asked the consumers to be part of a cycle of mutual inspiration.
Client: Icebreakers Media: Print Market: LatAm Art Director: Ricardo Lopera Copywriter: Alex Luna The story: This is a 360 shopper campaign proposal.
Print for 2008 Cannes Young Creatives Contest